Digital product designer, leader & founder
Based in Copenhagen, Denmark 🇩🇰
Occupied
Available
St George's St, Norwich - '24
Hey friends!
I'm Luke, a seasoned digital product design specialist from the UK, now living in Copenhagen, Denmark.
Since 2006, I've been building exceptional digital products, both as part of teams and as someone leading them.
I'm definitely a bit of an all-rounder when it comes to the craft. I'm equally comfortable facilitating workshops, conducting user research, or communicating to stakeholders and investors about the direction we're headed. The part I love most though is creating the finished article and bringing the product to life.
I thrive best in the engine room working together with designers, engineers and product owners to create something that solves meaningful problems in a way that feels like magic.
I'm a creator at heart, always trying to balance both rapid iteration with technically considered, meticulous craftsmanship.
Most recently, I've worn many hats as a founder and Head of Design at elsewhere: a small but mighty startup studio where we've helped startup founders from all walks to launch their ventures into the world.
Outside of work, I'm a hobbyist musician, an ornithology and wildlife nerd, and a dyed in the wool Norwich City FC fan.
If you'd like to talk about the prospect of working together.. Reach out, and we'll grab a coffee and chat.
I'm Luke, a seasoned digital product design specialist from the UK, now living in Copenhagen, Denmark.
Since 2006, I've been building exceptional digital products, both as part of teams and as someone leading them.
I'm definitely a bit of an all-rounder when it comes to the craft. I'm equally comfortable facilitating workshops, conducting user research, or communicating to stakeholders and investors about the direction we're headed. The part I love most though is creating the finished article and bringing the product to life.
I thrive best in the engine room working together with designers, engineers and product owners to create something that solves meaningful problems in a way that feels like magic.
I'm a creator at heart, always trying to balance both rapid iteration with technically considered, meticulous craftsmanship.
Most recently, I've worn many hats as a founder and Head of Design at elsewhere: a small but mighty startup studio where we've helped startup founders from all walks to launch their ventures into the world.
Outside of work, I'm a hobbyist musician, an ornithology and wildlife nerd, and a dyed in the wool Norwich City FC fan.
If you'd like to talk about the prospect of working together.. Reach out, and we'll grab a coffee and chat.
I've built things over the years together with some of these fine folk:
Let’s talk about values
Here’s a set of principles that guide me in the work I do. Equal parts manifesto and personal checklist of things to always remember.
Play the game better or play a better game
This one's a little bit down to my punk rock roots. I’ve always been a challenger of convention.
People are the most complicated part
No decision of significance happens without involving people. Failing to understand them is just plain failing.
Difficult questions from a place of love
I work to foster relationships where it’s safe to debate, and speak candidly, with the spirit of friendship.
The constant hunt for ‘good enough’
The fine art of balancing a high degree of quality, with a pragmatism around launching and learning.
If we’re not learning, do something else
I've vowed to never plateau. I need to know progression is happening, even if it's not the progression I planned.
Give your all to those you care most about
I approach everything with integrity. But I move the earth for the people who have truly earned my trust.
A few firm favourites
Some of my favourite projects from over the years - at least the stuff that I'm able to share. Most links direct you out to other sites for now while I build out my own case pages.
Foundgood
A digital platform that unlocks the power of digital impact measurement for philanthropic foundations and change makers.
Startup
Platform
UX/UI
UX Research
Product strategy
Design systems
Data visualisation
Sourcewhere
A mobile app that reimagines the way hard to find luxury fashion items are sourced.
Startup
Mobile app
UX/UI
Product strategy
Luxury fashion
Web design
TechSoup Quad
A digital marketplace platform that empowers nonprofits to make the most of technology so that they can focus on their impact work.
NGOs
Platform
UX/UI
Experiment design
Product strategy
Marketplace
Community building
Google digital workshop
A massive open online course platform to help train millions of small business owners to digitally transform their businesses.
E-learning
Platform
UX/UI
UX Strategy
Complex multi-stakeholder
Google live case
An interactive web experience for the Google store to allow people to create their own phone cases using Google products and services as inspiration.
Creative technology
Google tech
UX/UI
Rapid prototyping
Design systems
Customisation
BBC Eavis / Glastonbury
Developing a scalable and bespoke events CMS that allowed the BBC to live-stream Glastonbury festival before that was even really a thing.
Events management
Platform
UX/UI
Prototyping
Live events
Custom CMS
BBC Academy
An online knowledge base to provide educational content for anyone pursuing a career in broadcasting, journalism, production and technology.
Platform
UX/UI
UX Research
E-learing
Design systems
Data visualisation
